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Adam D. York: 3 Takeaways from CBA’s International Christian Retail Show for a Self-Published Author

From time to time in this space, WestBow Press publishes articles written by our authors in which they share some aspect of their self-publishing journeys. In this piece, Adam D. York, author of “Meet Penny Nickels,” shares his experiences from the 2015 International Christian Retail Show which took place June 28 – July 1 in Orlando, Florida. For more information and…

Sandy Betgur: Tips for Using Trade Shows in Your Marketing Plan

From time to time in this space, WestBow Press publishes articles written by our authors in which they share their tips and strategies that have helped them achieve a successful self-publishing journey. The following are the words of Sandy Betgur, author of God’s Song: Psalms in Rhyming Meter Being an exhibitor at a trade show, convention, seminar, or…