Tag Archives: book marketing

Dan Salerno: Why Blog? Why Tweet?

From time to time in this space, WestBow Press  publishes articles written by our authors in which they share tips and pointers for other authors. The following are the words of Dan Salerno; author of “20 Short Ones.”  Dan, who previously shared the story of his personal publishing journey last July, returns to contribute his perspectives on the…

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Teresa K. Page: My Journey to Wholeness: The Sojourn Continues

From time to time in this space, WestBow Press publishes articles written by our authors in which they share some aspect of their self-publishing journeys. The following are the words of Teresa K. Page; author of  “My Journey to Wholeness.” To begin your self-publishing journey, get your free WestBow Press publishing guide today! Saturday, August…

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Pete Nikolai: How to do a Book Giveaway on Goodreads

Goodreads is a “social cataloging” site that has become a hub for connecting authors and readers. A popular marketing tool authors and publishers have employed in recent years are Goodreads Giveaways. With more than 20 million monthly visitors, Goodreads — which was acquired by Amazon in 2013 — provides a valuable platform to allow unknown…

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Pete Nikolai: Maximizing Results from Writer’s Conferences & Events

Pete Nikolai, publisher of WestBow Press and director of publishing services for Harper Collins Christian Publishing, is a frequent attendee and presenter at industry events. Last month Nikolai spoke at the Orange County Christian Writers Conference and, in June, he will present at the Southern Christian Writers Conference. Nikolai looks forward to these gatherings as “they provide…

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Laurie Norlander: “One Year Later”

From time to time in this space, WestBow Press publishes articles written by our authors in which they share their tips and strategies that have helped them achieve a successful self-publishing journey. The following are the words of Laurie Norlander, author of “Mirror Images.” My self-publishing journey began atypically when I received an email announcing my novel, Mirror Images,…

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Chris Shelton: “If anyone else can do it, YOU CAN TOO”

From time to time in this space, WestBow Press publishes articles written by our authors in which they share their tips and strategies that have helped them achieve a successful self-publishing journey. The following are the words of William “Chris” Shelton, author of “It’s Okay, You’re With My Father.” Working as an investigator in child protective services for over ten…

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Sandy Betgur: Tips for Using Trade Shows in Your Marketing Plan

From time to time in this space, WestBow Press publishes articles written by our authors in which they share their tips and strategies that have helped them achieve a successful self-publishing journey. The following are the words of Sandy Betgur, author of God’s Song: Psalms in Rhyming Meter Being an exhibitor at a trade show, convention, seminar, or…

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Eileen K Parsons: Writing, Selling, and Keeping Your Sanity

From time to time in this space, WestBow Press publishes brief accounts, written by our authors, about how self-publishing their books has affected their lives. The following are the words of Eileen K Parsons; author of “The First Rose of Summer.” Prior to publishing my novel, “The First Rose of Summer,” if anyone had ever said to…

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Sarah Hixon: What She’s Learned About Book Marketing and Signings

From time to time in this space, WestBow Press publishes brief accounts, written by our authors, about how self-publishing their books has affected their lives. The following are the words of Sarah Hixon;  author of “Nuggets: Establishing a Daily Quiet Time:” I wanted to share some of my learning in regards to marketing and book…

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Book Signing Tips – What I Learned from the Miami Book Fair

We just got back from one of the largest book fairs we attend each year: the Miami Book Fair International from Nov. 16 – 18. It’s an exciting event filled with hundreds of booths offering everything from the world’s smallest books to a vibrant children’s section. WestBow Press helps authors host their own book signing…

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