Category Archives: Marketing

Why App Publishing is Right For Your Children’s Book

You wrote a children’s book? We have an app for that. The percentage of children who have read an e-book has almost doubled since 2010, to 46 percent. Times are changing and thanks to e-readers, the book publishing industry is too. E-books are able to be read on your computer, e-reader, smartphone or tablet, making…

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Insight from J.L. Robb, Author of The End: The Book

Who is J.L. Robb? J.L. Robb is a husband, father and grandfather. He served four years as a U.S. Navy Corps man during the Vietnam Conflict, graduated with a B.S in Zoology from N.C. State University and is the President of the Duluth Civitan Club. He currently lives in a suburb of Atlanta, Georgia. The…

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Getting Endorsements and Reviews

One of the top reasons readers purchase a particular book is the book’s endorsements and reviews. Yet many books don’t include a single endorsement on their cover or have a single review on the major online retailers’ sites. Endorsements and reviews provide confirmation of the book’s quality and remove uncertainty from the transaction. Online reviews…

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Book to Screen: 3 Tips to Turn Your Book into a Movie

One week from today, on Sept. 24, we’ll be celebrating the 116th birthday of one of America’s greatest authors: F. Scott Fitzgerald. His book, The Great Gatsby, has inspired generations and remained relevant in our pop culture, even 87 years after it was originally published. Throughout those 87 years, it has been adapted into film on four different occasions. And in 2013, we’ll see Jay Gatsby on screen again thanks to director Baz Luhrmann.

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