public relations | WestBow Press Blog

PR Tips, Part 2: How to Prepare for an Interview

Last week we discussed five tips for landing an author interview. Once you’ve done the hard work of building your contact list, sending out press releases and building your author platform, it’s important to prepare yourself for the moment your efforts pay off and an interview opportunity presents itself. Here are five tips to make…

PR Tips, Part 1: How to Land an Interview

Marketing is sharing what you love with people who want to hear about it. But, it can be tough to find your niche. Follow these five tips on how to land an interview, and you just might find marketing isn’t as daunting as it may seem. Don’t always think bigger is better. Sometimes what God…