Are you really reaching out to your largest reading audience as possible? Our country is filled with a diverse group of readers, so you may be limiting your reach if you only published your book in English. Most authors have never even thought about translating their book into a foreign language; however, it’s a smart decision if you want to effectively spread your book’s message. Communicating in another language breaks a barrier and allows you to connect with a previously untouched audience.
Six reasons why you should consider translating your book into Spanish:
1.) Spanish is the third most spoken language in the world, after English and Chinese, with more than 48 million Spanish-speaking people in the U.S. alone.
2.) More than half of the growth in the total population of the U.S. between 2000 and 2010 was due to the increase in the Hispanic population.*
3.) The Hispanic population has surpassed 50 million and accounts for more than 50 percent of the U.S. population growth since 2000.*
4.) Become familiar with the unfamiliar: “Translation always helps us to know, to see from a different angle, to attribute new value to what once may have been unfamiliar. As nations and as individuals, we have a critical need for that kind of understanding and insight. The alternative is unthinkable.” – Edith Grossman, translator of Cervantes’ Don Quixote and Gabriel Garcia Marquez’s Living to Tell the Tale
5.) There are roughly 338,000 Christian congregations** in the U.S., with 16 percent*** of U.S. Christians a part of churches that had services in either only Spanish or both Spanish and English.
6.) The potential reach from a market made of 500 million Spanish speakers in the world should not be overlooked.
WestBow Press makes it easy to publish in both English and Spanish through our translation service. Have you ever considered publishing your book in a foreign language?
*According to U.S. Census Bureau, 2010 Census Briefs
**According to the Hartford Institute for Religion Research
*** Calculated by Duke University sociology professor Mark Chaves in the National Congregations Study (page 31).